2017 was a year of continuous change and new developments in the world of digital marketing. We’ve seen steady contenders continue to grow, as well as shifting focuses bringing different applications to the forefront of the industry. Whether 2017 was a year of implementing a new marketing mix or holding the course for your business, there are a few trends (many of which we explored earlier in the year as they were emerging) worth noting as we move into the new year. See how your business stacks up against these industry leading methods!
Primal Tribe is excited to share our new status as a certified HubSpot Partner!
As a leading Digital Marketing Agency, we are passionate about meeting our clients’ needs, and utilizing external resources that allow us to excel in doing so. HubSpot is an industry leading software platform that combines marketing strategy, sales tools, a top notch CRM, as well as customer support elements all in one central Hub. Primal Tribe is pleased to share these resources with our clients, seamlessly integrating them into our in-house services.
This past week, three members of the Primal Tribe team packed our bags and headed to Boston, Massachusetts to join 21,400 fellow marketers at INBOUND 2017. Below is some of the cutting edge information we brought home from one the world's leading Digital Marketing events!
In the marketing world, we’re occasionally guilty of relying on industry jargon that can leave clients feeling confused and disconnected. There’s a common mindset of “it’s your job to know that, not mine”, which, if we're honest, is understandable. As marketers, it becomes our responsibility to push past these roadblocks and help our clients see what we do as a partnership, rather than a salesman pitching “fluff”. Ultimately, we rely on our passion, customer empathy and knowledge to help reshape the conversation and allow our clients to know that they are a crucial part of the process.
Our passion is to craft marketing solutions that meet our clients’ needs. Through collaboration and innovation, we forge longstanding relationships that deliver exceptional results.
Above is Primal Tribe’s newly revamped Mission Statement for 2017. We’re proud to share it with you, and, more specifically, to use it to discuss the continued importance of mission statements in the workplace. Learn how a solid mission statement can propel both your business and employees towards success below.
What is a Mission Statement?
A mission statement is a summary, typically meant for internal use, which identifies and communicates your business’ core values, deliverables, and process to achieve your goals. A strong mission statement will typically answer the following questions:
If you think the concept of putting your best foot forward only extends to how you dress and act in the ‘real’ world, think again. These days, the way you digitally “dress” or present your brand online can have a huge impact that makes or breaks you before you even tweet! Make sure your social media profiles are leading with the right impression by following our tips below: