How to Create Buyer Personas


Marketing begins and ends with people

Understanding who you market to is the first step toward success

Modern marketing is about deeply understanding people; Personas are a fantastically useful and simple way to achieve this understanding. At Primal Tribe we are strong believers in the power of personas. We want to offer you our free guide, 'How to Create Buyer Personas for Your Business'

Personas are a leading approach to building complex marketing campaigns, engaging web experiences and making deep connections with your customers, this is one tool modern marketers can't miss.

In this guide you will:

  • Understand buyer personas
  • Learn about negative personas
  • Know when to apply them to marketing
  • Begin using personas now
  • Free persona templates to get started